Show Information:
Bike Show Front Page
Spectator Information
  
Parking, Events Schedule
Calendar Model Pageant
Bike Show Contest
Motorcycle Showcase
Exhibitors Registration
Press / Media
Calendar Show Video
2009 Show Exhibitor Map



Book your Travel and Hotel
Here on Expedia for
the Best Rates!

City of Long Beach:
Long Beach Visitors Info
Hotels in Long Beach

City of Long Beach Gov

The Queen Mary
• Info PH 562.435.3511
Hotel and Restaurants

Queen Mary Hotel
Special Room Discount to
Bike Show Attendees

Just $139 per night
(normal rates on Expedia
are $183 and up)
Offer expires 30 days before the Show Weekend

Exhibitor Rental Needs
Cynthia Bower, Consultant
Classic Party Rentals
3101 S. Harbor Blvd
Santa Ana, CA 92704
Phone 714.540.6111
fax 714.540.0918 |
cel 714.307.0066
cbower@classicpartyrentals.com
www.classicpartyrentals.com

Report and Photos of the
LA Calendar Motorcycle Show:

The Biggest Growing Streetbike Show in America!
Spectator attendance is assured by our continued 10 -20% growth each year due to our event's popularity and media exposure. Together with 4-6 months of full page advertising nationally in American Iron, RoadBike, Thunder Press, Barnetts Motorcycle Showcase, AMD magazine, MotorcycleEvents.com and regionally in ReCycler / Cycle Buys, Auto Trader / Cycle Trader, Connection Magazine, Full Throttle to 5 million readers. Plus distribution of our color Bike Show flyers at major bike events and motorcycle dealerships throughout the west coast, in customer orders by our major Exhibitors and sponsors, and the internet including our popular FastDates.com website.



Bike Show Shirt & Apparel

PRESS REGISTRATION
Fax your press credential request with media affiliation on a company leterhead at least 14 days before the event. A pass will be mailed to you if approved.

Show Fax (818) 223-8590
Otherwise, you'll just have to pay the low admission price and write it off on your expense account. No Press Will Call or Press Cards accepted at the gate. Sorry.

Kudos from Exhibitors! Thanks for a
Great Show from...

Jim, Just a quick line to say again how the 2007 Calendar Show was a great success. Each year it grows better and better.

Secondly I want to thank you for shooting my bike for next years calendar. The model was both beautiful and very nice to my young daughter.

My wife and I would again like to say thanks!, and we look forward to next years show. Keep me up to date with all the new happenings concerning this last show and next years. If there is anything I can do to help just let me know. Sincerely,
Kevin Brooks
Thunder Mountain Motor Sports
-
Jim, Congratulations for the great event this July 2007 weekend! We loved the location of our booth. We noticed we had some space between our booth and Hollywood Chopperz. We would like the same space next year but we are going larger with a 10x20 space. Please let me know what we have to do to reserve this location. Should I fill out a 2008 application form right away?
Stewart Hsu, Zeyner
Baldwin Park, CA

-
Jim, Thanks for everything, we had a great 2007 Show! Looking forward to next year!
Jim, Melanie & Daisey,
AFT Customs

-
Hey Jim, I want to thank you and your staff for such a wonderful expeirience. the amount of media exposure could not have been better. One of my bikes will be featured in "Iron Works" and again in "Hot Bike" of Japan and europe. This same bike was photographed by Tom Zimberoff in April for his up coming book "The art of the chopper vol.II" - David Anthony, Empty Tomb Choppers
-
Jim, Congratulations on a successful show! Hope it met all your expectations. I thought it was a better display than BikeWeek in Daytona. Looking forward to next year!- Jeff Higginbotham, Ducati Monster List. ducatimonster.org

Hi Jim -- Your show was a complete success for us; it's been a wonderfully crazy week here with customer visits and orders, media interest, and so on. We sold 4 high end custom bikes from the Show which is incredible!

Your assistant Craig was an especially good resource for us at the show, and we appreciated him asking Joe to speak twice at the Builder's Seminars.

Now that we have been a vendor, will I get next year's information and forms sent automatically? Or will I have to go on your web site in February to get the information myself? Just wanted to plan ahead..... Thanks, - Pam Takai
Mercury Customs

Dear Jim and Crew!
Great job on the Show this year. Thank you so much for the great booth space. It made all the difference in my sales. Pleasr remember me for next year, I'd like the same location only bigger!!!! I hope the girls in the bikini contest liked the prizes from Bad Bones and Bad Girl/ (indeed they did, thanks).Great crowd, very organized, easy in and out. I wish all the events i go to were this great. Thanks again! -
Pati Dobernic,
Bad Bones & Bad Girl Apparel.

Dear Jim,
A heartfelt thanks for your taking such good care of us at the Calendar Show! Our location was great, the attention to our well being was awesome, and the Show was by all measures, a huge success.

Thank you so much for making the extra effort at the 11th hour to see that we were able to participate! - Best regards,
Paul Sr., Paul Jr., and Julie K. Lyndall Racing Brakes

 

LA Calendar Motorcycle Show
Exhibitor / Vender Information & Registration
The Los Angeles Calendar Motorcycle Show Weekend
Sunday July 18th 2010

2009 Show Exhibitor Map

      Join us the 3rd Weekend in July for the premier Custom, Cruiser, Sport and Performance Streetbike Motorcycle Show in the known Universe. Our event draws between 15,000 and 20,000 spectators, the world's top motorcycle TV and Print Media, and the participation of major manufacturers and top builders from around the world. Even if you could sell to or meet 100 spectators an hour in your booth, you'ld only have time to meet and sell to some 1,500 people in the course of our 16 hour weekend. We draw a very very affluent West Coast audience and high end builders sell many bikes at our Show. Our Exhibitor space rates are extreamly affordable at around half the cost of comparable events our size.

Please Note: The 2010 LA Calendar Motorcyle Show will revert to its original 1-Day Sunday format
to acknowlege the current economic conditions in the motorcycle industry. We are lowering Vender rates by 33% from the published 2009 rates to help you, while we still hope to retain or increase our past years' 2-Day spectator attendance to increase your sales profitablility and PR value for the new 1-Day Show. Thanks for your support! - Jim Gianatsis, Producer

1). Exhibitor / Vender Space Cost & Adjustments
Click on an Exhibitor Registration Form links below to Open and Print.

Form shows Exhibitor Space Pricing. Reduce your printer output size if necessary to fit on 8.5x11" sheet. Print 2 copies.

  
• 1-Day Exhibitor Space Costs (sold in 10' x 10' increments):
   Space: 10' x 10' = $200  •  10' x 20' = $350  •  10' x 30' = $450  •  10' x 40' / 20' x 20' =$560

   Major Exhibitors with 20' x 30' or bigger Booth / Big Rig / Island priced at $125 per 10' x 10' space (6 or more spaces)
   Example: A 70' x 10' Big Rig Truck with 10' side awning and 10' opening rear lift gate requires a space 80 feet long x 20 feet wide =
   8 x 2 = 16 x $125 = $2,000 Space Cost

• Long Beach City Temporary Business License Fee: $46 for 1-day, $96 for 2 days, + $4 handling charge
   
Required for all Retail Carry Out Product Sales: Products, Apparel, T-Shirts, Sunglasses, Videos, etc.
,if you are not a licensed business in the City of    Long Beach.  Gianatsis collects and gives this to the City of LB with your Name/Address. A City Permit Inspector will visit the Show to confirm you are    on their Paid Temp Business License List. Not required for Display Exhibitors or for orders delivered outside Long Beach after the Show.
• Additional Discounted Vender Weekend Passes: $20 each (you get 2 free passes for your 1st 10x10 space, and one additional pass for    each additional 10x10 space up to 5 passes with your normal Exhibitor Space purchase).
Regular admission price is $35 for 2-days.
• 
Long Distance Travel Credits:
   Over 250 miles
Take 33% Discount Off Space Price! This is to asssit you with travel costs, fuel, hotels, etc
   Does not include any applicable Late Fee or the Lon
g Beach Temp Business License Fee which are additional.
• Early / Late Registration / Rush Charges
  
Before Jan 1st take a 10% Space Discount.   After May 1st add a 5% Late Fee.    After June 1st add a 10% Late Fee

Calendar Show Exhibitor Registration Form with Space Pricing:

2010 Exhibitior Registration PDF Form
 with Space Pricing

2010 Exhibitior Registration GIF Form    with Space Pricing

2010 Exhibitor Registration Word DOC  with Space Pricing

For Your Own Tenting and Equipment Needs Contact our Supplier:
A1 Party Rental Venders Equipment Rental Form - Download Excel XLS Doc

Cindy Santiago/ A1 Party Rental ph 626 967 0500
fax 626 967 7572 | cell 626 255 0671
www.A1PartyRental.com

The Promoter Gianatsis Design Determines Your Exhibitor Location - Why?
Because of our unique grass park location and the many Big Rig displays in attendance, we do not map out the Show's Exhibitor floor plan until Exhibitor Registration is Closed on July 1st. Then we start working from the middle of the V-Twin Grass and Metric Asphalt Midway, first with placement of the Big Rig displays, then working outward to the smaller Exhibitors on the fence lines.
Sponsors, Returning Exhibitors, Sponsors, Calendar Bike Builders, Exhibitors with special interest displays and attractive spokes models always receive preferential location consideration so the Show looks good, making spectators stay longer and return again next year. We also alternate Exhibitors to keep competitors apart, and place interesting Exhibitors to create a balanced flow of spectators for everyone's benefit.

Use the "Special Request" space on the Exhibitor Registration Form to request preferential location placement.
Examples: Same Great Spot as Last Year!
Spokesmodel Angelina Jolie Signing Posters! Next to our bike painter Sloppy Bob.

Swap Meet Venders
Used Parts and Used Motorcycles Only. Discounted at 50% of normal Exhibitor Cost / $100 per 10x10'. No Long Beach    Temporary Business License required. Use the our normal Exhibitor Registration Form, pay the 50% discounted price,
   and write in the space Special Request: "Swap Meet Vender" on the form.

Current Registered / Paid / Confirmed Exhibitors are listed on Bike Show Home Page, Grey Column on the Right.
   If you aren't listed you need to call our office and find out why - ph 818 223 8550 9am-5pm weekdays before July 14th .
• Late Exhibitors On Location Sign Up -Saturday July 17th 1-3pm at the Queen Mary Park.
   You must have a completed Exhibitor Registration Form, and pay all fees including Late Fees in CASH ONLY.
• Exhibitor Packs / Passes / Vender Layout Maps
will be signd for In Person at the Back Gate during Vender Set-Up Times.
   We no longer mail them out in advance.
• Show Exhibitor Map Posted here in the Grey Column at Left after July 1st 2010
   DO NOT phone or Email us if you do not like your location. We place you based on your request marked on the Registraion    Form, your Seniority with us, and where we feel it is best for the quality of the Show.

2). Send Registration & Payment to Gianatsis Design
(1) Send Completed Registration Form with
Payment In Full
to secure your space. No reservations. No partial payments.    Include the Long Beach Temporary Business License fee for retail carry-out product sales, and any Late Registration fee.

  • Payment by Postal Mail - First Fax us your completed Exhibitor Registration Form with a copy of your check so we know it's coming, then Postal Mail us your completed Exhibitor Registration Form with Full Payment by Company Check or Money Order (No charge cards by phone or mail. No personal checks 30 days before event date) with payment made to: Gianatsis Design to reserve your space. We do not accept reservations or partial payments.
    We can only accept Charge Card payments online through PayPal.   Fax to: 818 223 8590

  • Payment by Credit Card, Bank Check, PayPal Account through PayPal.com
    Make a secure Registration Payment online thru PayPal with a ChargeCard, PayPal.com Account or your Bank Account

  • After your Pay Pal payment is confirmed, Fax or U.S. Postal Mail us copies of your Pay Pal Online Payment Receipt and your completed Exhibitor Registration Form. Fax to : 818 223 8590

Pay Online Now with PayPal.com
Pay Securely by Charge Card, Bank Account or PayPal Account for yourTotal Exhibitor Registration Cost
Use the "Make a Donation" Button to Make your Onine Payment Now
Click "Make a Donation" and Enter your Calculated Total Adjusted Payment Amount

Including any Travel Discount, Late Fee, Additional Passes, Temp Business License Fee.
Your calculated Amount should also be
shown on your Registration Form.

Exhibitors - Please promote your attendance at the Los Angles Calendar Motorcycle Show
for the benefit of your customers and visitors. Copy and paste this banner ad onto your company's website with an active link back to: http://www.FastDates.com/BIKESHOW.HTM

We give a $50 credit on your Exhibitor Space Cost
if the banner ad appears on your site per 12 month year. Thanks!

3). Additional Information
Event Hotel - Queen Mary Hotel & Restaurants PH: 562.435.3511
Ask for Special $139 Rate for Calendar Bike Show Attendees if booked 45 days before July 15th. Otherwise Normal rates are $169 and up for a single or double Stateroom. They can also advise you about other hotels and local activities. This is the fun place to stay. The Queen Mary also offers three onboard restaurants. Builders' Party on board the Queen Mary on Saturday night.
http://www.queenmary.com

More Downtown Long Beach Hotel List HEREEvent Map & Shuttle Rides HERE
Complete contact information. All Hotels indicated are within a short walking or shuttle ride of the Queen Mary ship and the Queen Mary Event Park where the Calendar Bike Show is taking place.

Exhibitor Information & Setup instructions
Your display must fit completely within your paid space including: fold out awnings, tents, canopies, parked bikes, opening trailer ramps and doors, and extended trailer tow hitches. All paid spaces fit directly next to each other and you can not encroach into someone else's paid space, nor will there be unsold space inside the Event to move you anywhere else.

NO REFUND if you can not fit in your paid space.

You may be asked to leave Show, or will be charged for the additional space, or moved outside the Event Park into the General Parking Lot - where you will also have to pay additional for the car parking lot spaces you take up.

Exhibitor / Vender Map Placement Location
Gianatsis Design Determines All Exhibitors Placements
based on who is attending, the size of their display, to keep different market segments and competiting companies apart, and to keep a balanced flow of spectators throughout the event.

We also give preferential placement to Show Sponsors, our own Calendar Bike Builders, Returning Loyal Exhibitors, and companies with interesting exhibits and who use spokesmodels to fit the pinup model calendar theme of the Show.
There are blanks on the Registration Form to Describe Your Display and make a Special Request to be placed next to an associate Exhibitor, on pavement, etc, or a particular location you might like to be in. A
ttach an additional description sheet or photos if you have a special display worthy of prime location placement that adds to the Calendar Show's spectator appeal.
We will make you a star attraction!

We will do our best to accomodate any request, but it can not be guaranteed nor will we issue you a refund or move your location after the Event Map is laid out.



The Event Park Fenced Exhibitor Enclosure will include both grass and asphalt surfaces and you must be willing to accept placment on either. Spectators and Exhibitors will not be allowed to bring in or remove their bikes during Show hours. There will be no refund if you do not like where you are placed.

Exhibitor Confirmation
We will send you an Email Confirmation within 2 weeks of receiving your Registration Form in the maiil, and/or you will be listed as a Confirmed Exhibitor here on the main Bike Show page. Please include your Email address on your Exhibitor's Registration Form so we can contact you and confirm receipt of your Registration Fom and Payment.
You Must Send Us Your Registration with Payment in Full including any late fees to be registered


Exhibitor Package / Exhibitor Map Location / Worker Passes:

Final Exhibitor Layout Map showing your space positioning will be posted here online by July 1st

You Exhibitor Passes will be Picked Up at the Back Exhibitor Gate during posted Exhibitor setup times.
Exhibitor layout maps showing your placement at the Show will be posted here online around July 1st after close of Registration. You will receive (2) Worker Wrist Bands for admission for your first 10' x 10' paid space, then (1) additional Worker Pass for each additional 10 x 10' space purchased up top 5 Free Passes. (Example: 20 x 20' space/ 4 spaces = 5 passes).Exhibitor Map and Staff Passes will be collected and signed for in person at Exhibitor Check-In at the Exhibitor Back Gate
before 10 am Saturday.

EXHIBITOR SET UP INSTRUCTIONS
NO Big Rigs, Large Box Trucks, Extened Cab Dual Wheel Pickups or any size Trailers can be brought in on Saturday.

BIG EXHIBITOR SET UP Saturday, July 17th 11am-5 pm:
BIG Exhibitor Big Rig, Box Truck and Small Trailer Pull-in, Park or Drop Off. Then finish your product set up Saturday 6-9:00am. Exact Pull-In Times:

• Big Rigs & Big Trailers in the Rear of Grass Park / Back Fence Area and in the Paved Lot Area pull-in 11am-1pm,
• Big Rigs & Big Trailers in the Center of Park 1-3pm, and Smaller Venders in Park center and back, and Paved Lot
• Big Rigs & Big Trailers in Front of Park / Main Stage pull-in 3-5pm, and Smaller Venders in center and front of Grass Park

SMALL EXHIBITOR SET UP Saturday, July 18th 6am-9:00 am.
SMALL Exhibitor Pull-in and VENDER FINAL SET-UP
• Only small 2 axle cars / vans - there is no room to maneuver and turn around with a big truck or a trailer.

Exhibitor Take-Down Time Sunday July 1
8th : After show on Sunday 6-9 pm, or all day on Monday. There will be limited securitity on Sunday night. You are responsible for clean up of your space and removing trash to the dumptsters.

Vehicle Exit Only from the Event area until 7:30pm
. Vehicles & Trailers coming in to load must line up along the QM Parking Lot Exit road and await instructions from the event staff or police to enter the park. Never park, stop on or block Habor Plaza Road where the Exhibitor gate is located as this is a pubic street or you may be ticketed and towed.

NO Exhibitor Displays, Bikes on Display in the Show area can leave the event
or break down before 6pm Sunday. This includes Saturday night


Show opens to public at 10am - 7pm Saturday, 10am - 6pm Sunday.

Your exhibit space/booth should be free standing. The Show is located on a level grass field or on an asphalt parking lot in the sun so you may want an awning for protection, hard pads for bike kickstands and centerstands if you are placed on grass. Most booth and trailer spaces will have other exhibitors located directly to the sides and behind so bring partitions if needed. Anticipate wind. Weather the last 11 years has always been 70 - 80 degrees farenheight and sunny.

No Electrical Power or Phone hook-ups are available.
This is a grass park and asphalt parking lot. Your exhibit needs to be self sufficient.


No Overnight Camping Inside the Show
includes no sleeping inside exhibitor rigs, motorhomes on the Show Grounds or the Queen Mary Parking Lot (which is also hotel parking). The Show grounds are patrolled 24/7 by armed security and anyone found inside the Show after closing will be detained and possibly arrested.


Security and to maintain Show quality.
No motorcycles or exhibitors displays may leave the Show Area, nor are exhibitors allowed to break down their displays until the close of the show at 6 pm Sunday. The Show grounds are behind a 6-foot chain link fence which is locked at night.

Armed overnight and weekend security provided by both Queen Mary Security, Federal Homeland Security (this is an international port) and the Long Beach Police Department. And while we do are best to assure the safety of your exhibit, you are required to have full liability and loss insurance on all your Exhibits, Bikes and Vehicles. Bikes left outside a locked trailer should be padlocked at night. The Show magagement is not liable for any theft or loss of your property (We have never experienced a loss inside the Show).

Refund Policy: Payment in full is required to reserve your space. You will be issued a 80% refund if you cancel your space before May 15th, after which no refund wiil be issued. No refund due to weather, acts of god, or cancellation of the event by any government agency, revokation of event permit, or any circumstances beyond our control. This is because, in event of cancellation, Gianatsis Design's financial losses for pre-Show production and advertising costs will far exceed the cost of your prepaid Exhibitor fee. We reserve the right to refund your registration should we reach capacity and have another exhibitor more appropriate to the Show theme.

Directions
, Exhibitor / Vender Parking Important!Parking and Event Map, Event Schedule
Exhibitors and Venders can not park personal vehicles inside the Show grounds. Vehicles must be removed during Exhibitor setup by 10 am on Saturday morning. Only paid Exhibitor Tractor Trucks and Display Trailers which are painted and designed to be a part of a paid displays can remain in the Show grounds, and only if they fit fully within your paid Exhibitor space. This includes loading ramps and open doors on trailers which can not extend outside of your paid space.

Exhibitor Transport Truck and Trailer, Bike Show Vender Parking is located 1/2 mile north of the Queen Mary Event Park on Harbor Plaza in the Long Beach City Boat Launch Parking Area. We need all of the on site Queen Mary parking lot for Show spectators to help your product sales.

During Show hours the Queen Mary Lot Parking is usually restricted to motorcycle parking only, with incoming spectator automobile parking directed to the Downtown Long Beach Pike and Convention Center parking garages.

Free shuttle busses will transport Spectators and Exhibitors to and from Downtown Parking Lots and Boat Ramp parking areas.

Return to: Bike Show Main Page

Expedia.com

 

.

LA Calendar Motorcycle Show offers Huge Spectator Value and Exhibitor Media Coverage

The LA Calendar Motorcycle Show Weekend offers its visitors a weekend full of entertainment at great value for the low $25 1-Day / $35 2-Day admission price
- the same cost as attending a 2-hr movie for admission, popcorn and soda, and parking.

Included with the Calendar Show are the S&S World Record Dyno Shoot Out, Calendar Bike Building Championship, Calendar Bike Builder Seminars,
2-Day Calendar Girl Music Festival, Saturday Night Iron & Lace Calendar Builders Party and complimentary Queen Mary ghost ship admission (normally a $12 separate admission).

Located right on the beautiful cool Pacific Ocean next to party central downtown Long Beach,this is the premier streetbike event in America with all the major motorcycle and parts manufacturers, top name bike builders, and a full weekend of exciting activities.

Plus the Calendar Motorycle Show a located within walking distance of many quality hotels and the exciting downtown Long Beach night life on Pine Street with its wonderful bars, music clubs and restaurants. We draw more affluent motorcycle enthusiasts from across America with money to spend on high end custom bikes and parts than any other consumer show in America, plus we are among the top 3 motorcycle events in America for print and TV media coverage.

For the best possible product sales, marketing value and spectator entertainment, motorcycle companies and enthusiasts will always choose the LA Calendar Motorcycle Show - Thanks for your continued support of the Street Premier Motorcycle Show
in America!
- Jim Gianatsis, Director


Serous Business...
"Jim, Let me first say that we did some serious business at the 2009 Show and I thank you for the choice of spots you gave us." - Paul Gram, BikerBuddy.com

A Few Exhibitors Tell Us:
"Its to expensive for customer to get in, they all complained to us the past 2 years... and half or more left before entering the gate.If they don't want to pay over $40 to get in, why should we display?" - Chuck, C&C Motorcycle Seats

Chuck,
Just to clarify what you said: "customer" - is singlular, "all" is the 10,000+ paid spectators who attend our Show each year - which did you mean?

Our $25 1-day / $35 2-day admission and just $5 bike parking is not the reason some people might say are not buying from you...

Our LA Calendar MC Show crowd is THE SAME bike crowd that goes to and spends:
• Laughlin Bike Week they take half the week off work (-$500!) , and spends $500+ for rooms, food, gas and expenses - and now Laughlin is also $25 admission this year!
• Love Ride minimum $80+ for admission, plus extra for the Dirt Track and Drag Races - $150+! plus extra beer and vendors...
• Easy Riders Pamona, and the
International MC Show, Long Beach costs $25 ($15 admission, $10+ parking) plus $10 beer and vendors...
• A Movie! Goe to a 2 hour movie any day in Los Angeles and expect to spend $40! $12 for a ticket, $10 popcorn & Coke, and $10-$15 parking.

Our LA Calendar Motorcycle Show is local, costs just $25 for 1-day / 9 hours of full entertainment including Concerts, Bike Show. Free Queen Mary Admission. The best event location in America.

We are the lowest cost premium Bike Event on the West Coast!!!!

"...and half or more left before entering the gate."
Bull Shit. I stand at the front gate every morning, every year for the 1st hour, and throughout the day. I HAVE NEVER SEEN ANYONE TURN AROUND AND LEAVE or complain of the ticket price. This is the truth.

If people have an interest in buying your product, which is significantly more expensive than our Bike Show admission, they will buy your product. If people want to use the show admission price as an excuse, then they have no interest or can't afford your product, anyway. The admission price is just their lame excuse to give you a reason.

I closing...
Every other competing Bike Event in SoCal California has gone out of business -- Hot Bike Show at Irvine and the Rose Bowl, The Beach Ride, The Quick Throttle Show at OC Fair Grounds, and now Holister - and they had lower $10-15 admissions or were FREE. So it is not the cost of admission that drives buying customer away.

People come to the LA Calendar Show because we are a quality bike event with real value. And the less manufacturers and venders like yours who don't support us, the smaller the motorcycle enthusiast market will become and the sooner all of us will be out of business.

I hope I have changed your mind. Best regards, Jim Gianatsis, producer


The Bike Industry
and the Economy is Down What Do You Do?

Venders, Buiiders ask....
Not so sure the crowd will be there...it seems the high price of fuel and a changing economy will create a lower attendance? Do you have any predictions of what to expect?

Do you have a discount for top builders if we show up?

Why isn't your show free to spectators like other events, Spectators tell me they don't have the money to buy a T-Shirt from me after spending $25 to get into the Calendar Show.

Show Comments
from Jim Gianatsis
Calendar Show Producer,
Gianatsis Design Associates Motorsports Advertising


Unfortunately the custom motorcycle market started declining back in 2006 before the gas prices went up in 2007. Most smaller bike events in California have gone out of business by then - the Hot Bike Show, The Beach Ride, Holister, et all - while major events like Daytona and Sturgis have seen attendance drop by 50-70%!

At Laughin in 2008 some 35% of the companies and the spectators were gone over the year before, which was down 20% in 2007 as well. and then 35% again in 2009. Again down another 35% again in 2009.

The custom motorcycle industry began its decline in 2006 almost 2 years before the general economy collapse in the spring of 2008.

All the Rich Urban Bikers (RUBs) and Baby Boomers who bought custom bikes starting back in the late '90s because of all the TV shows and media coverage... they rode their cool looking customs once and quickly realized how impractical, uncomfortable and unreliable most of them were. And if their bikes broke down on the road, there was no factory roadside assistance to call. They then parked their custom bikes and never wanted to buy another.

Still, other premium brand mass production bike including Harley-Davidson, Ducati and BMW continued to see record sales increase another 2 years right into 2008 before the real estate banking collapse and the economy turned down in the spring.

Our LA Calendar Show on the other hand, despite the poor economy and the devastated custom bike market, has only dropped 10% in attendance from our best year in 2005 because, we provide spectators and the industry the best quality event at the best venue in America, along with with huge media coverage in the bike magazines and on TV,

We offer great value for bike and product companies and venders because our space rates have not gone up in 10 years, our space prices are significantly less the any other major bike event. As for gas prices keeping people away, we are based in Los Angeles, the motorcycle population center of America, so fuel cost for spectators to come to our show is not a concern.

The only concern is if they have money to buy big ticket items like custom bikes. And as far as gas prices go, remember America still is the richest economy in the world. Gas prices in Europe have been at $6 a gallon for the last 40 years and they get alone just fine. The American V-Twin market is now seeing a huge growth in Europe despite gas prices now reaching $9 a gallon there, while H-D sales in America have declined.

Europeans just don't buy $60,000 Cadillac Escalade's to drive to work like us. They buy sensible $20,000 cars and spend the difference on higher fuel and higher taxes.They also don't own huge homes like us, but live in duplex's and apartments, and smaller more affordable homes. Its just going to take Americans a while to figure it all out.

Meanwhile, we can sit at home and watch as our business continues to fall off, or we can be pro active and go out and promote and sell even harder, offering more practical bikes and apparel that people really want and really can afford. And being an exhibitor or vender at the LA Calendar Motorcycle Show to put yourself out in front of the biggest bike market in America.

The only discount we offer on our already low Vender Space prices is a 33% travel discount if you are coming from over 250 miles away. We do work with our Venders, unlike many shows. Plus we haven't raised our vender space costs in 8 years. Other events like Lauglin or Holister charge 3-4x what we do for the same vender space. Those promoters have to charge their venders more, because the quality of the event isn't good enough to charge spectators an admission fee. Or because its held on a public street. While the city or the hotels makes their money off the high room prices, restaurants and gambling.

We also give discount credits to our Calendars Bike Builders, as they have to travel to our photo studio or location and take another day off of work to bring us one of their bikes to photograph for the FasDates.com Calendars. And we ask them to conduct the free Calendar Bike Builder Seminars at the Show.

As for the complaint from some spectators that the $25 admission price to the LA Calendar Show has left them broke and not able to buy a T-shirt from a vender just doesn't hold water. It costs us the promoter, a lot of money to produce a quality event weekend with top name live bands, the best location in America, Builders Seminars, Dyno Shootout, $86,.000 Calendar Bike Building Championship and so much more.

That same spectator has no problem riding to Laughlin, Sturgis, Holister or The Love Ride and sending $500 - $1,000 for the extended weekend on traveling expenses, restaurants and hotels, paid entry concerts and bike contest exhibit halls where the bike builders are signing autographs. And because those same spectators are stuck in a remote location for 3 days, they don't have much else do but shop and spend money on souvenirs and T-shirts, and get drunk and party.

For a local local spectators attending the LA Calendar Motorcycle Show Weekend, the challenge for the venders is to have an attractive display with quality products, that makes spectators will want to come into and make a purchase.

I look forward to having you join us at America's premier Streetbike Show Weekend!

Best regards,
Jim Gianatsis, Producer

Stats View Code

See "Code" for Getting web stats.
Copy and paste.

Insert at the bottom of each page in code, just after <body>